Client transformation stories!

Our solution / Return on capital employed

Return on capital employed

A global telecoms operator that provides mobile and broadband services. It's one of the largest telcos in the world by number of customers, with more than 400 million connections and customers across 26 countries.

The game objective

To increase awareness of critical strategic changes in market expectations and investment priorities, such as Return on capital employed base on real-life scenarios.


The client solution

We ran a game-based campaign across the client's finance communities globally. The Group Finance team doubled its internal NPS in a 45-minute game session. The company is now rolling out extended versions of the game to other parts of its footprint.

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